Privacy Policy

Last Updated: 2026

This Privacy Policy explains how birminghambikefest.com ("we," "us," "our," or "the Site") collects, uses, and protects your personal information when you visit our website and interact with our content about betting apps and gambling affiliates.

Information We Collect

We collect the following types of information:

Personal Information: Your name, email address, and other contact details you voluntarily provide when subscribing, contacting us, or signing up for newsletters.
Technical Information: Your IP address, browser type, device type, operating system, and pages visited on our Site.
Cookies: Data stored on your device to enhance user experience and track interactions (see Cookie Policy below).
Usage Data: Information about how you interact with our Site, including time spent on pages, referral sources, and clicks on affiliate links.

How We Use Information

We use collected information for the following purposes:

To conduct website analytics and understand user behaviour
To track affiliate referrals and commissions from casino and betting partners
To improve Site functionality, content, and user experience
To send promotional emails and newsletters (with your consent)
To comply with legal obligations and prevent fraud
To personalise content and recommendations

Cookie Policy

Our Site uses the following types of cookies:

Essential Cookies: Required for Site functionality and security.
Analytical Cookies: Help us understand user behaviour via Google Analytics and similar tools.
Affiliate/Tracking Cookies: Used by our casino and betting partners to track referrals and attribute commissions.
Marketing Cookies: Enable retargeting and personalised advertising across the internet.

You can control cookies through your browser settings and opt out of non-essential cookies. Please note that disabling cookies may affect Site functionality. You can also use industry opt-out tools or visit www.youronlinechoices.com to manage your advertising preferences.

Third-Party Links

Our Site contains links to casinos, betting apps, and other affiliate partners. We are not responsible for the privacy practices, terms, or content of these third-party websites. We strongly recommend reviewing their privacy policies before providing any personal information or engaging with their services. Your use of third-party sites is governed by their own terms and policies, not ours.

Your Rights

Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, you have the following rights:

Right of Access: Request a copy of the personal data we hold about you.
Right to Rectification: Correct inaccurate or incomplete data.
Right to Erasure: Request deletion of your data (subject to legal obligations).
Right to Restrict Processing: Limit how we use your information.
Right to Data Portability: Receive your data in a structured, portable format.
Right to Object: Opt out of marketing communications and certain processing activities.
Right to Lodge a Complaint: Contact the Information Commissioner's Office (ICO) at www.ico.org.uk.

If you are located in the United States, additional rights may apply under the California Consumer Privacy Act (CCPA) and similar state legislation.

Data Retention

We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law. Typically:

Email subscribers: Retained until unsubscribed
Affiliate tracking cookies: Up to 90 days (or as required by partners)
Analytical data: Up to 38 months
Contact inquiries: Up to 2 years

Contact Us

If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us at:

Email: privacy@birminghambikefest.com

We will respond to your request within 30 days in accordance with applicable data protection laws.